About Us

Home » About Us

Our Understanding of the Industry

While the challenges of quality and speed of design, data and reporting for regulatory submissions continue for the biopharmaceutical industry, the paradigm of value-based healthcare has gained prominence across all healthcare stakeholders. How to estimate value of the intervention for optimal pricing and access is the key question to answer. There’s uncertainty around how the risk benefit profile of a health intervention translates from clinical development to the real world. Real world data analytics allows modelling of this uncertainty and enables decisions about risk sharing and risk rationalization across stakeholders.

There is growing recognition about the importance of risk-sharing agreements or outcomes-based contracts. Access to Big Data, increased sophistication of statistical and data science methods, and availability of data analytics skillset can be leveraged to define risk sharing mechanisms and models, and to refine and implement them based on real-time availability of updated, comprehensive data. However, the operational complexities involved in the implementation cannot be underestimated and need to be solved for.

Our Vision

To inspire and implement a universally accepted outcomes-based approach to healthcare access

Our Mission

Our mission is to enable evidence-based decisions in healthcare. Our differentiation is our strong cross-functional expertise across clinical development, RWE, HEOR, market access, statistics, data sciences, actuarial science and technology, along with rich industry experience and leadership experience of strategy and operations in a global and cross-cultural model.

Our Leadership Team

With Actu-Real, you have access to a cross-functional team of statisticians, data scientists, actuaries, health economics and outcomes research analysts, therapeutic area specialists and drug development experts. The team has experience across the entire product life cycle and experience with several real-world data sources and health technology assessment (HTA) agencies.

Chitra-Lele

Chitra Lele

President and Founder

A strong business leader with proven expertise in both strategy and operations, including entrepreneurial experience, along with a solid research and academic foundation; ability to connect the dots and offer solutions for unmet needs

Thirty years of experience across academics and industry and across geographies; 23 years in the pharmaceutical industry with rich global experience with sponsors and CROs; deep understanding of drug development and entire product lifecycle, including Real World Evidence, Health Economics and Outcomes Research

Combination of qualification in statistics and actuarial science; Over 20 scientific publications in peer-reviewed journals

Qualifications

PhD in Statistics (Stanford University)
Associate, Society of Actuaries (USA)

Chitra-Lele

Chitra Lele

President and Founder

Pierre-Etienne

Pierre Etienne

Chief Medical Officer and Co-founder

Well-recognized thought leader and scientist, with strong research as well as business acumen; extensive experience both in the pharma industry and in academia, research, and clinical practice

Designed and led many early development programs in large pharma; built International Clinical Research Group for a large pharma company to pioneer globalization of clinical trials; Transformed a small biotech at the screening stage into a small pharmaceutical company focused on hospital products for serious infections, while assisting the company through rounds of financing for asset acquisition; played a key role in taking the company public, led NDA submission and EMEA application.

Academic and research experience includes Professorship in Psychiatry, research in pathophysiology of Alzheimer’s disease and contribution to Prevention of AD program at McGill University, Canada.

Over 40 scientific publications in peer-reviewed journals

Qualifications

MD (Université de Liège, Belgium),
Diploma in Psychiatry (McGill University, Canada)

Pierre-Etienne

Pierre Etienne

Chief Medical Officer and Co-founder

Paul Goudreau

Paul Goudreau

Senior Vice President, Value-based Healthcare

Paul has 30+ years of experience in various roles across research and development, and most recently, across Global Market Access, Peri-Approval, Post-Approval, and Product Development.

Paul spent 17 years at Merck in a variety of roles, the last of which was as Global Market Access Strategy Team Leader for the Oncology franchise. He then spent 4 years at Labcorp Drug Development leading the Phase IV Solutions team before moving to the Market Access Consulting group

Qualifications

M.S.

Paul Goudreau

Paul Goudreau

Senior Vice President, Value-based Healthcare

Madhur

Madhur Garg

Vice President of Real-World Evidence, Market Access & HEOR

Madhur has 12+ years’ experience in healthcare in diverse capacities. He has worked across global, EMEA and JAPAC roles in pharma. He is a market access and pricing strategist with HEOR technical skills.

Madhur has experience with all major payers and HTA’s; across Europe, North America, Middle East and APAC and has developed and executed HEOR, pricing and market access strategy for multiple compounds and for TA’s including: neuroscience, cardiovascular metabolics, immunology, oncology, infectious diseases, diabetes and dermatology. He has managed HEOR, MA & pricing strategy for 2+bn $ per annum portfolio, along-with 20+ SME FTE’s.

Qualifications

M.Sc., MBA

Madhur

Madhur Garg

Vice President of Real-World Evidence, Market Access & HEOR

Summary

A strong business leader with proven expertise in both strategy and operations, including entrepreneurial experience, along with a solid research and academic foundation; ability to connect the dots and offer solutions for unmet needs

Thirty years of experience across academics and industry and across geographies; 23 years in the pharmaceutical industry with rich global experience with sponsors and CROs; deep understanding of drug development and entire product lifecycle, including Real World Evidence, Health Economics and Outcomes Research

Combination of qualification in statistics and actuarial science; Over 20 scientific publications in peer-reviewed journals

Qualifications

PhD in Statistics (Stanford University)
Associate, Society of Actuaries (USA)

Linkedin

Summary

Well-recognized thought leader and scientist, with strong research as well as business acumen; extensive experience both in the pharma industry and in academia, research, and clinical practice

Designed and led many early development programs in large pharma; built International Clinical Research Group for a large pharma company to pioneer globalization of clinical trials; Transformed a small biotech at the screening stage into a small pharmaceutical company focused on hospital products for serious infections, while assisting the company through rounds of financing for asset acquisition; played a key role in taking the company public, led NDA submission and EMEA application.

Academic and research experience includes Professorship in Psychiatry, research in pathophysiology of Alzheimer’s disease and contribution to Prevention of AD program at McGill University, Canada.

Over 40 scientific publications in peer-reviewed journals

Qualifications

MD (Université de Liège, Belgium),
Diploma in Psychiatry (McGill University, Canada)

Linkedin

Our Advisory Team

Bhaskar Banerjee

Bhaskar leads the Americas region for NLB Services and brings over two decades of leadership experience in talent strategies, consulting, digital and outsourcing. Under Bhaskar’s stewardship, NLB has grown at a rapid pace in its core Talent Solutions business while adding new capabilities such as Data Analytics & Engineering, Cloud Transformation and Digital Knowledge Operations in multiple verticals. His passion for partnering with clients and his collaborative approach to problem solving has led to expansion in NLB’s key accounts and addition of new strategic logos.

Prior to NLB, Bhaskar played executive roles in innovative mid-size companies as well in large corporations. Bhaskar has deep experience in supply chain frameworks and ran companies that developed innovative solutions to hi-tech, manufacturing and e-commerce companies. Earlier in his career, Bhaskar led complex global implementations of enterprise technology solutions in Fortune 500 companies in transportation logistics, retail and manufacturing industries. Bhaskar’s work experience spans multiple continents including North America, Europe and Asia Pacific.

Bhaskar has a Bachelor’s degree in engineering from Jadavpur University and is a postgraduate in management from the Indian Institute of Management, Bangalore.

Bhaskar Banerjee

Bhaskar leads the Americas region for NLB Services and brings...

Sachin Alug

Sachin has over 10 years experience in the global information technology and business process outsourcing industry, managing divisions and business units in United States, India and Europe.

His background includes IT strategic planning, business solutions, global team leadership, and lean six-sigma activities that have helped multiple organizations achieve aggressive business goals. Prior to his current role, Sachin was leading the enterprise resource planning (ERP) center of excellence team executing global oracle implementations for GE Energy. He started his career with GE in 2000. Prior to his role in ERP center of excellence, Sachin managed the Supply Chain and e-Engineering IT organizations for GE Rail in Erie, PA where he successfully led multiple digitization programs focusing on process improvements across Supply Chain, Engineering, Manufacturing and Commercial operations.

Sachin holds a bachelors degree in Business and Accountancy from the University of Delhi and an MBA in Finance/Information Systems from Clarkson University, NY. Sachin is a certified six-sigma black belt. He is also a GE Information Management Leadership Program Alumni.

Sachin Alug

Sachin has over 10 years experience in the global information...

Manish Soman

Manish Soman is the CEO of Verista and former President & CEO of Sciformix

Corporation, which was acquired by Labcorp.

He has over 22 years of quality experience in heading overall IT Operations encompassing Program/Project Management, Consulting Services, Systems Development & Implementation as well as Business Operations (Sales, New Business Set ups, Corporate Governance & Inorganic/Organic Growth) and has managed P&L and Balance Sheets for over 10 years. He has held leadership positions in global organisations across multiple geographies. His previous experience includes tenures as CEO & Managing Director of Deloitte India, Global Business Leader for IT at Genpact, COO for Patni Computers and Director for BestShore operations in EMEA region for HP Enterprise Services.

Manish Soman

Manish Soman is the CEO of Verista and former President...

Looking for Clinical DevelopmentRWEHEOR Services?

CONTACT US TODAY
Value-Based Healthcare
Real World Evidence
Health Economics and Outcomes Research
Market Access and Pricing
Clinical Development
Technology Services and Digital Innovation
    Actu-Real Inc.

    Actu-Real offers solutions and services to help payers, providers and pharmaceutical companies optimize objectives of access, quality and cost of healthcare, with the backbone of a fit-for-purpose, all-in-one technology platform for data integration, advanced analytics, reporting and visualization.

    Email

    [email protected]

    Find Us on Social Platforms